A new game takes Toronto by storm!
Smaller Agency launched Toronto's newest gaming experience in the East End and next all over Canada!
The brand was developed to be playful, analog and retro; throwing back to a simpler time when people actually played together IRL. In addition to brand development, we designed and built the website, booking engine, consulted on user flow and experience design within the space. Lastly, we developed an entire launch & PR strategy.